1. About the Project

AfricXRJob is an innovative initiative funded under the SIFA Window III program (Skills Initiative for Africa), led by NET-INFO and supported by the African Union Development Agency (AUDA-NEPAD), the European Union, the German Cooperation, and KfW. It aims to equip young people with the skills required to thrive in the immersive tech sector — from 3D production and virtual/augmented reality to digital entrepreneurship — through a certified and market-aligned training ecosystem anchored by TalentVerse, a digital twin platform for employment and innovation.

The project is entering a strategic phase focused on validation and improvement testing before market launch. This includes refining the marketing and communication strategy, assessing user engagement, and supporting ecosystem readiness for post-launch activities.

2. Mission Overview

The AfricXRJob project is seeking a Communication & Marketing Expert (individual, team, or structure) to support the validation and fine-tuning of its digital communication strategy and ensure an effective market launch.

Duration: July 15 – December 15, 2025
Location: Hybrid (Remote & occasional in-person meetings in Nabeul – Tunisia)
Contract Type: Service Contract
Application Deadline: July 07, 2025

3. Key Responsibilities

The selected expert(s) will be responsible for:

  • Refining and adapting the digital and offline communication strategy based on project performance and engagement analytics.

  • Coordinating and producing social media content (posts, videos, reels) to reflect the upcoming launch milestones and events.

  • Supporting performance testing by monitoring user engagement and feedback across channels.

  • Guiding the marketing strategy adjustments through actionable insights and reporting.

  • Providing consulting support to the communication team on content planning, community engagement, and branding coherence.

  • Contributing to the final communication push leading up to and during the TalentVerse virtual fair and training showcase.

  • Coordinating communication efforts across the different regional and institutional partners.

4. Deliverables

  • Updated Communication Strategy & Action Plan (based on feedback from the previous phase)

  • Monthly content production and publishing (text + visuals + short videos)

  • Mid-mission Performance Report (by September 2025)

  • Final Campaign Strategy & Social Media Impact Report (by December 2025)

  • Advisory notes for future communication and visibility initiatives

5. Candidate Profile

The ideal applicant should demonstrate:

  • Proven experience in digital communication, marketing campaigns, and social media management.

  • Strong content creation skills across formats (graphic, video, written).

  • Ability to analyze performance data and adjust strategies accordingly.

  • Strategic thinking and coordination capacity across multidisciplinary teams.

  • Familiarity with immersive technologies and digital culture is a strong asset.

  • Excellent communication in French, English, and Arabic.

7. How to Apply

Interested candidates should fill in the application form via this link:
👉 Application Form Link

Application Deadline: July 07, 2025 (11:59 PM Tunis time)

Contact Email (for questions): digiartlivinglab@gmail.com

Join us to shape the final phase of AfricXRJob — and help launch the future of immersive technologies in Tunisia and beyond.